Retailing carbon offset credits - the new consumer profit centre ...
It's as easy as a few clicks on the internet to separate cash from consumers who feel the need to be 'green'.
Take, for example, Origin Energy's website.
They want you to:
Offset your greenhouse gas emissions in 3 easy steps.
Here’s a simple way to calculate your environmental impact and help save our environment.
1. Answer a few simple questions to calculate your greenhouse emissions.
2. Purchase offsets with your credit card, even switch to green energy.
3. Display your certificate proudly and feel great about your choice to make a real difference.
See - Origin Energy dash for cash.
It seems some companies have found a new consumer revenue stream ...
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